Collaboration and Conflict

Today I read a great blog article on why teamwork in the office is so difficult and ways to try to ease collaboration with your colleagues.  Whitney Johnson describes 4 easy, no-nonsense rules to follow when working in a team environment.  The 4 suggestions are meant to build trust between team members so that communication and ideas can begin to flow freely.  According to Johnson trust is the key to avoid negative conflict in collaborative environments.

What do you think?

http://blogs.hbr.org/johnson/2011/06/collaboration-is-risky-now-get.html